Karens Korner MLM Industry News
Jan
22

AYSO and Herbalife Announce Breakthrough Sponsor Agreement

HERBALIFE LTD has added a news release to its Investor Relations website.

Title: AYSO and Herbalife Announce Breakthrough Sponsor AgreementDate: 1/22/2008 12:52:00 PM

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LOS ANGELES–(BUSINESS WIRE)–Jan. 22, 2008–The American Youth Soccer Organization and Herbalife Ltd. (NYSE:HLF), a global nutrition and direct selling company, announced a first-ever four-year agreement that makes Herbalife the Official Nutrition Advisor and Official Health and Wellness Provider of the country’s leading youth soccer organization.Similar to Herbalife’s agreement with the Los Angeles Galaxy Major League Soccer club, the AYSO sponsorship gives Herbalife the rights to display its name and logo on the front of AYSO jerseys, a first for the non-profit national organization. The agreement also includes Herbalife’s presence on the AYSO Web site, signage at games, an on-site presence at national and sectional events, and a nutrition column in Play Soccer, AYSO’s online publication.

“With child obesity on the rise, it is imperative to educate children and their parents about proper nutrition and how to have a healthy, active lifestyle,” said Herbalife Chairman and CEO Michael O. Johnson. “Herbalife is on a mission for nutrition, while AYSO provides children, adolescents and teens an outlet to be active.”

“It’s a natural fit as our two organizations are engaged in improving the health of today’s youth,” said AYSO National President Mike Wade. The AYSO National Board of Directors unanimously approved the agreement. “We’re excited about our partnership with Herbalife and the role we’ll play together to reach out to kids and help educate them and their parents about the importance of healthy choices.”

The AYSO was started in Los Angeles in 1964 with nine teams. Today, the organization has more than 80,000 teams, in 1100 regions serving approximately one million kids located across the U.S. Its activities are based upon its five philosophies: Everyone Plays, Balanced Teams, Open Registration, Positive Coaching, and Good Sportsmanship.

According to the United States Department of Health & Human Services, “Childhood obesity has nearly tripled for adolescents in the past two decades The U.S. government agency points to lack of physical activity, unhealthy eating patterns or a combination of the two as the leading factors in the rise of these frightening statistics.

In July 2006, Herbalife announced the launch of the Herbalife Kids(TM) line of nutrition products that includes shakes and multivitamins with protein, fiber, and 100 percent of key nutrients kids need daily.

About Herbalife

Herbalife (NYSE:HLF) is a global network marketing company that sells weight-management, nutritional supplements and personal care products intended to support a healthy lifestyle. Herbalife products are sold in 65 countries through a network of 1.7 million independent distributors. The company supports the Herbalife Family Foundation and its Casa Herbalife program to bring good nutrition to children. Please visit Investor Relations for additional financial information.
CONTACT: AYSO
Lynn Berling-Manuel
  AYSO Marketing
310-727-5420
Lynn@ayso.org
or
Herbalife
George Fischer
Sr. Director, Corp. Comm
310-410-9600 x32649
georgef@herbalife.com

SOURCE: Herbalife Ltd.

————————————————————-

From Weight Loss To Wellness
The Mission Is Nutrition
http://www.Herbal-Cafe.com
Herbalife Independent Distributor

Posted in News Alerts, LA Galaxy, Articles | No Comments »

Oct
6

EA Games FIFA 08

This is soooooo coooool!!!!
Body:  This is for all you video game buffs (and those who are curious about what we’re doing)

Got this on a company leadership call yesterday.

This is just way too cool.

EA Games is coming out with a new game. I don’t know anything about video games, my daughter asked me for what system? Heck, I don’t know, I just know it’s a video game!

Go to http://www.fifa08.ea.com/us/

Check out the screen shots and see who’s playing.

Is that cool or what!

And for those who appreciate Volley Ball, I also heard that Volleyball legend, Karch Kiraly, is featured in the article ?Let Us Now Praise Karch Kiraly in the upcoming issue of SI.

Sorry, couldn’t help it, just couldn’t keep quiet any more.

Karen

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Posted in LA Galaxy | 1 Comment »

Aug
20

Becks invited to visit SA in 2008

DAVID Beckham will be invited to appear for his new U.S. soccer club’s major sponsor in Adelaide on Valentine’s Day next year.

Beckham is reportedly earning $172,860 a day after joining Los Angeles Galaxy from Spain’s Real Madrid in July.

He is listed as Forbes Magazine’s 15th most popular celebrity in the world this year.

Beckham is set to headline LA Galaxy’s sponsor Herbalife’s 25th global anniversary celebration at the Adelaide Convention Centre.

The Adelaide Convention Tourism Authority won the bidding rights to host the February four-day event over Brisbane and Sydney.

ACTA administration and finance chief Mary White said she was hoping Beckham would accept the invitation.

“David Beckham has been talked about in regards to making an appearance at the Herbalife convention,” she said. “He is the most popular sportsperson in the world.”

Mrs White revealed Herbalife’s Australia and New Zealand chief sales manager, Shobie-Anne King, instigated the call for Beckham.

“Shobie-Anne has asked for David Beckham,” she said. “She has talked about the proposal to Herbalife’s head office in the U.S.”

The company was set to attract more than 2000 product distributors and VIP directors to Adelaide next year, she said.

“Economically the conference is estimated to generate more than $2 million worth of income to SA,” she said.

Beckham yesterday played his first full match for Galaxy in front of a full house of 66,237 fans at New York’s Giants Stadium.

However, he was unable to stop Galaxy from losing 4-5 to New York Red Bull.

Beckham is guaranteed to play for LA Galaxy against Sydney FC in an exhibition match at the Telstra Stadium on November 27.

Source:  Adelaidenow.com.au

http://www.news.com.au/adelaidenow/story/0,22606,22272510-910,00.html

Posted in LA Galaxy, Sports Sponsorship News | No Comments »